PR Anyware

Custom Platform Development


ICON is proud to provide a custom content management solution for a portfolio of the world's leading automotive manufacturers.


When it comes to developing new product content, few industries match the prolific nature of automotive. Their need for content availability, accessibility, security and administrative control presents an exciting mission-critical challenge.


ICON developed and maintains a ground-up custom application to successfully deliver on these business requirements. Press release content, images, video, and downloads are all flawlessly delivered to the awaiting global media ... while analytics and insights are provided to our valued clients. Direct content management and ICON-assisted content management are both available along with 24/7 support for those special requests. Content packaging is streamlined by an application designed for maximum speed, efficiency and accuracy.

Custom-branded public-facing websites provide the interface that delivers these assets to the world at large.